Stop discounting everyone: A path to loyalty and predictable growth in 30 days
Loyalty doesn’t need to cost your margin For many growing brands, loyalty starts with a discount. It’s fast, it’s visible, but it can quickly become a habit. While blanket offers might lift short-term sales, they often chip away at long-term value. Margins shrink. Customers start expecting discounts. And what began as a quick win becomes …
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