• Wednesday 12th June 2024
  • 14.15pm to 16:00pm

Agenda

Join an online training and networking session moderated by Camilla Cramner from LoyaltyFactory

Camilla is a thought leader and expert in CRM and Customer Loyalty. She is the founder of LoyaltyFactory and works as an educator, strategic advisor, speaker and consultant in the area of CRM, Customer Experience and Customer loyalty. She has a broad view on customer relationships and brings 30 years of experience, of which many in senior roles in large multinational corporations

Agenda times are in London BST

14:15

 Introductions and agenda setting

14:30

Customer Lifetime Value: Strategic Advantage by targeting the right customers

  • The Four pillars to success
  • Why Customer Lifetime Value (CLV) is the North star KPI
  • Customer centric value segmentation to identify high value customers – Invest in your Royals & Loyals
  • Drive value through the customer lifecycle

15:30

Breakout sessions: Group networking and discussions on how to operationalize the value segmentation

16:00

Close

Register Here

How to register

We’ll use our nifty networking platform called ‘Remo’. To register your attendance, please follow these instructions and preferably use a desktop rather than mobile:

  • Click the ‘register here’ button
  • This will take you to our event page on the Remo website.
  • Click ‘Get Tickets’
  • You’ll then receive an email from Remo to sign in to Remo Conference that looks like this:
  • Please make sure you click the link to sign in and follow the instructions.
  • Choose the number of free tickets you require
  • Because the ELA is powered by The Gift Club, you will then receive a confirmation from Remo that says’ Order Receipt from The Gift Club’
  • After this you will receive a confirmation email with your link to the access the event.
  • Add the event to your calendar and do not lose the email as this gives you access to the event