Annual Memberships
The ELA is an exclusive member association for loyalty practitioners from brands and retailers only.
Vendors or solution providers should visit our Partner Packages page here.
The association’s primary focus is on providing brands and retailers and their day-to-day programme managers with opportunities to learn from one another and confidently develop their offerings. Becoming a member of the ELA means you are joining the fastest growing loyalty, engagement and CRM community in Europe plus your membership gives you access to the benefits below.
Solution providers and vendors can not be members but are encouraged to get in touch to discuss available partner packages and sponsorship opportunities or visit the the relevant pages for more information.
Loyalty & CRM Professionals
For senior practitioners who are currently employed by a brand or retailer within their loyalty, CRM or customer engagement teams.
For individuals in partnership roles or within the partnership team, please purchase a 'Partnerships' membership.
If you are a solution provider / vendor, do not purchase membership but contact us about becoming a partner of the ELA. We do not offer refunds.
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1 x member
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Online events and peer-to-peer networking
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Access to members-only resources, webinars, training and content on the ELA website
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1 x complimentary ticket to The BIG Handshake Loyalty™ conference* - senior loyalty personnel only
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1 x complimentary ticket to ELA HUB regional events - senior loyalty personnel only
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Speaker opportunities on webinars and at events
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Blog and thought leadership submission for our dedicated member newsletter
Partnership Professionals
For senior individuals who are currently employed by a brand or retailer within their partnerships teams.
If you are a solution provider / vendor please do not purchase membership but contact us about becoming a partner of the ELA. We do not offer refunds.
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1 x member
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Online events and peer-to-peer networking
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Access to members-only resources, webinars, training and content on the ELA website
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1 x complimentary ticket to one The BIG Handshake Loyalty™ conference
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1 x complimentary ticket to ELA HUB regional events
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Blog and thought leadership submissions for our dedicated member newsletter
*Please note that attendance at our events is subject to availability and on a first come first served basis. Additionally, to ensure a fair opportunity for all participants, we reserve the right to cancel tickets if more than three individuals from the same company are registered.
The ELA has the right to refuse membership sign ups and / or entry to any conferences or events if the criteria has not been met for any reason. For more information visit our website