Sponsored by Epsilon In this webinar, we’ll discuss the best ways to: • Design unique brand enhancing features and benefits, Drive participation Build first party data Develop real status level benefits Deploy gamification and fun at the heart of the programme not an optional add on Drive incremental spend and max incremental reward redemptions Your …
In this webinar, our four retail experts discussed paid for and non paid for membership programmes in a bid to decide what loyalty marketing practice works best and where the brands have gone wrong ( or right!) Your moderator was Sakeb Rashid, Digital Customer Experience Lead, ex -Starbucks joined by: Jason Whiting, Director – Membership, …
In this webinar, experts discussed the best practices that brands should adopt to drive loyalty through card-linked offers, the future of CLO and whether personalisation is really necessary! Your host was Hadie, Founder of The Gift Club joined by: Dawn Reid, VP of Retail Partnerships, Cardlytics Campbell Shaw, VP of FI Partnerships, Cardlytics Iain Pringle, …
It’s common knowledge that if leadership endorse a program, the rest of the organisation will want to see the value and be ambassadors for it, ultimately having a positive affect on customer retention and engagement. There are practical ways and advice for loyalty practitioners to embed loyalty fully into their organisation. But it’s getting leadership …
